Keeping Your Product Management Job
Understanding what your internal counterparts really want from you
Presented by Rich Mironov, Author of The Art of Product Management
Wednesday, October 21, 2009
6:30 - 8:30 PM
Hilton Garden Inn 840 E. El Camino Real Mountain View, CA 94040
(beverages and light dinner served)
Autographed Book Giveaway
Special early registration rates Free members / $10 non-member
Session Summary:
Product management is a complex role which varies widely from company
to company. It’s hard enough to figure out what your priorities and boundaries are, and then to educate your executives on how torecognize good product management.
Even harder is to get recognition for your contributions from your peers/constituents in Sales, Marketing, Engineering and Operations.Each sees only a portion of what product management does, yet canblock your career advancement. This discussion will cover the expectations and typical friction points between PM and other key groups, and how to create product management champions in other organizations.
About the Speaker:
Rich Mironov, CMO of Enthiosys, is a software product strategist and veteran of four high-tech startups. He is considered one of the pre-eminent experts on software product management and marketing. Rich had consulted to more than 25 large and small technology companies on business strategy, product strategy and market analysis.
Author of “The Art of Product Management” and the popular “Product Bytes” newsletter on technology product strategy, Rich is a highlysought after speaker and writer on technology and technology productstrategy. He is on the faculty of the Executive Development Center at he University of California Berkeley’s Haas School of Business and apeer reviewer for the California Management Review. In addition, he as served on the boards of the Northern California ProductDevelopment and Management Association (Norcal PDMA) and Silicon Valley Product Management Association (SVPMA).
Rich has an M.B.A. from Stanford University, where he was named an
Arjay Miller Scholar, and a B.S. degree in physics from Yale
University (with a thesis on dinosaur extinction theories).
Meeting Cost
Special Discounted Rate* of Free! for PDMA Members, Partner-Members* and students are invited to attend our events at this low, low member rate!
$10 special rate / $20 day of event - Non-Members
* Qualified partners: SVPMA, PMI, SVAMA, SDForum, AIPMM, eBIG, FountainBlue, and SVASE
Directions & Map
Hilton Garden Inn 840 E. El Camino Real Mountain View, CA 94040Map



